CRM at the Speed of Light: Capturing and Keeping Customers in Internet Real Time - Hardcover
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Book by Paul Greenberg
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Reseña del editor:
"Paul Greenberg's book is such a breath of fresh air. Actually, it's more like a wind that blows away the clouds of hype and marketing mumbo jumbo. Finally, there is a consolidated source on this subject that can be used by the novice as well as the expert. It's like eCRM university between two covers." --Pat Sullivan President & CEO, Interact Commerce Corporation"Understanding the critical components of customer relationship management and the impact technology decisions will have on running a profitable business in the coming decade is a must for every company that hopes to be in business two, five, and 10 years from now. Executives make a high-stakes decision when they choose a CRM vendor. They would be wise to read Paul's book so they can get the insider's perspective and the experts' opinions."
Biografía del autor:
--Brent Frei, president, CEO and co-founder of Onyx Software "Get CRM right and your company wins in the online economy. Get it wrong and you are not even in the game. You need guidance by an expert and a book that is insightful, practical, comprehensive and fun to read. Paul Greenberg is the expert and this is the book." --Peter Keen, president, Keen Innovations and author of From .com to .profit and The eProcess Edge "This book is a must-read for anybody who wants to master the management of Customer Relationships, which has become a key business issue of our times. Paul Greenberg has done a masterful job in clarifying the issues that surround the CRM s pace." --Scott Fletcher, president, epipeline
Paul Greenberg (Manassas, VA) is executive vice president of Live Wire, an eCommerce consulting firm and has many years' experience in ERP and CRM. He has built SAP and PeopleSoft practices and, in his current position, has established close partnerships with front-office leaders such as Siebel and SalesLogix. He is also the lead author on the book, Special Edition Using PeopleSoft (0789712814) published by Que.
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- VerlagMcGraw-Hill Education
- Erscheinungsdatum2001
- ISBN 10 0072127821
- ISBN 13 9780072127829
- EinbandTapa dura
- Anzahl der Seiten274
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CRM at the Speed of Light : How the Web Redefines Customer Relationship Management
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McGraw-Hill Osborne
(2003)
ISBN 10: 0072127821
ISBN 13: 9780072127829
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Buchbeschreibung Zustand: Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Artikel-Nr. GRP13970212
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CRM at the Speed of Light: Capturing and Keeping Customers in Internet Real Time (Consumer)
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Buchbeschreibung Hardcover. Zustand: Very Good. CRM at the Speed of Light: Capturing and Keeping Customers in Internet Real Time (Consumer) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Artikel-Nr. 7719-9780072127829
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CRM at the Speed of Light: Capturing and Keeping Customers in Internet Real Time
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McGraw-Hill Professional
(2001)
ISBN 10: 0072127821
ISBN 13: 9780072127829
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Buchbeschreibung Hardcover. Zustand: Bon. Ancien livre de bibliothèque. Salissures sur la tranche. Passages surlignés ou soulignés. Edition 2001. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Stains on the edge. Highlighted or underlined passages. Edition 2001. Ammareal gives back up to 15% of this item's net price to charity organizations. Artikel-Nr. E-454-957
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Crm at The Speed of Light: Capturing And Keeping Customers in Internet Real Time
Verlag:
The McGraw-Hill Companies
(2001)
ISBN 10: 0072127821
ISBN 13: 9780072127829
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Hardcover
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Buchbeschreibung Zustand: Muy bueno. "Paul Greenberg's book is such a breath of fresh air. Actually, it's more like a wind that blows away the clouds of hype and marketing mumbo jumbo. Finally, there is a consolidated source on this subject that can be used by the novice as well as the expert. It's like eCRM university between two covers." --Pat Sullivan President & CEO, Interact Commerce Corporation"Understanding the critical components of customer relationship management and the impact technology decisions will have on running a profitable business in the coming decade is a must for every company that hopes to be in business two, five, and 10 years from now. Executives make a high-stakes decision when they choose a CRM vendor. They would be wise to read Paul's book so they can get the insider's perspective and the experts' opinions." --Brent Frei, president, CEO and co-founder of Onyx Software "Get CRM right and your company wins in the online economy. Get it wrong and you are not even in the game. You need guidance by an expert and a book that is insightful, practical, comprehensive and fun to read. Paul Greenberg is the expert and this is the book." --Peter Keen, president, Keen Innovations and author of From .com to .profit and The eProcess Edge "This book is a must-read for anybody who wants to master the management of Customer Relationships, which has become a key business issue of our times. Paul Greenberg has done a masterful job in clarifying the issues that surround the CRM s pace." --Scott Fletcher, president, epipeline EAN: 9780072127829 Tipo: Libros Categoría: Título: Crm at The Speed of Light: Capturing And Keeping Customers in Internet Real TimeAutor: Paul Greenberg Editorial: The McGraw-Hill Companies Formato: Tapa dura. Artikel-Nr. Happ-2023-11-16-23c9ac04
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