Seeing & Writing 3 - Softcover

Seeing & Writing was the first 4-color composition reader to truly reflect the visual in our culture and in composition. Instructors who have used the past two editions tell us that this textbook helped them envision a new kind of composition class, based on a simple grounding principle: Careful seeing leads to effective writing. Students read this book when they don't have to. They actively and critically see the details of each verbal and visual text, think about its composition and the cultural context within which it operates, and then write thoughtfully and convincingly about it. With a new look, new essays and images, and new notes on teaching from teachers who have used this cutting-edge text, Seeing & Writing 3 continues to lead the way -- as a visual, flexible, and above all, inspiring tool for the composition classroom.

DONALD MCQUADE is professor of English and former dean of undergraduate studies at the University of California, Berkeley; he currently serves as Vice Chancellor -- University Relations. A past chair of CCCC, he has directed the writing program at Berkeley and at Queens College, CUNY, and has published widely on American literature, American culture, and composition theory and practice.

CHRISTINE MCQUADE teaches composition at Queens College in New York. When she began working with her father on the first edition ofSeeing & Writing, she had recently graduated from the University of California, Berkeley and was touring with modern dance company STREB. She has since worked in media as an editor for Contentville.com and a new-media producer for Courtroom Television's Public Affairs and Education group. A passionate advocate for traditional Chinese medicine, she works actively with the Traditional Chinese Medicine World Foundation to increase awareness of the role of complementary and alternative medicine in modern health care.

2x4 is a design firm that includes among its list of clients the New York Times Fashions of the Times, Levi Strauss, the Whitney Museum of Modern Art, and the Princeton School of Architecture. PartnerMichael Rock is an associate professor of design at the Yale University School of Art and a contributing editor to I.D. magazine. He has received numerous awards including the 1999 Rome Prize in Design from the American Academy in Rome.