Business Success Box Set For Dummies - Softcover

Make the most of your business with three bestsellers in one box

Offering a complete crash course in running, managing and maintaining a successful small business, this box set combines three business bestsellers from expert authors with years of first-hand experience in their respective fields. Whether you're new to business or already established and looking to expand, inside you'll find all the expert advice, practical examples and financial, legal and strategic guidance you need to build a profitable business.

• Starting a Business For Dummies ? understand business basics, identify new opportunities, cut through the red tape and make the leap from employee to entrepreneur

• Business Plans For Dummies ? set realistic business goals, assess the competitive market, find funding and put together a watertight plan for a new business or the long-term strategy of an existing one

• Digital Marketing For Dummies ? stand out from your competitors and take advantage of the latest high-impact marketing tools and techniques to promote your business with creativity and innovation

Open the books and find:

• Expert advice to guide your business in the right direction

• All the tools you need to write a strong business plan

• Easy solutions to all your planning dilemmas

• Real-life examples of established entrepreneurs and successful businesses

• Tips on finding funding and handling the financial stuff

• Guidance on exploiting the power of the Internet and search engines

• The low-down on online advertising

• Indispensable advice on getting the most out of your website