Essential Radio Skills: How to Present and Produce a Radio Show: 1 (Professional Media Practice) - Softcover

"A practical, how-to guide to all aspects of presenting a show." Publishing News (21st July 2006) "The best, most comprehensive and yet most down to earth book on any area of media I have seen for years. Even better than that it communicates a huge enthusiasm for radio - if I was a TV person i'd be chucking away my camera by chapter three! ...I rarely if ever say this about a book, fiction or non-fiction, but I quite simply COULDN'T PUT IT DOWN!" John Byrne, The Stage 'Bang up to date [and] packed full of good, practical advice... As well as containing a wealth of information, advice and ideas, Peter's conversational style means it isn't heavy going and is the sort of book you can not only read from cover to cover but also dip into for particular chapters and topics as required.'

This is a practical, how-to guide to producing and presenting radio to a professional standard. Packed with day-to-day advice that captures the essence and buzz of live broadcasting; from preparing your show before it goes out, last minute changes to running orders, deciding what to drop in over a track, how to sell a feature or promote a programme, setting up competitions, thinking fast in a phone in- this book will help you do all that and more. It covers network and commercial, music and talk radio skills. It will particularly suit the independent local or community radio sector, where people often start out. It features advice from industry professionals, covers industry-wide best practice with enough 'need-to-know' technical information to get you up and running, and distills tried and tested practical tips from a specialist BBC radio trainer, and award-winning radio broadcaster with over 15 years of experience. A handbook you wouldn't want to be without before you go on air.