Communication Between Cultures - Softcover

"The text is rich with research and current examples, which brings the ideas of culture and diversity to life for my students. The approach makes the text and subjects inviting to my students, especially when I challenge them to react and respond to activities or questions from either the end of the chapters, or from the resource manual. My focus is on application, not just theory, and the approach of the text helps achieve that goal." "This text has a depth to it that is noteworthy. It really does try to get to the heart of why cultures differ in terms of their history and religion. This is certainly not a 'dumbed-down' book in any way."

Emphasizing the roles that family, religion, and history play in intercultural communication, COMMUNICATION BETWEEN CULTURES, 9E helps you increase your understanding and appreciation of different cultures while developing practical skills for improving your communication with people from other cultures. Bringing chapter concepts to life, the text is packed with the latest research and compelling examples that help you take a look at your own assumptions, perceptions, and cultural biases so you can see the subtle and profound ways culture affects communication. The ninth edition also includes insightful discussions of the impact of globalization, a new chapter on intercultural communication competence, and extensive coverage of new technology.