Being Ethnographic: A Guide to the Theory and Practice of Ethnography - Hardcover

'This is a simply fabulous text! It is well written and readable, clearly organised (with coherent development), and highly illuminating. I will be recommending this to students in my research portfolio class and will make full use of this myself, in research and teaching' - Peter Sercombe, Senior Lecturer in Applied Linguistics, Newcastle University

The book clearly sets out the important definitions, methods and applications of field research whilst reinforcing the infinite variability of the human subject and addressing the challenges presented by ethnographers' own passions, intellectual interests, biases and ideologies.

Classic and personal real-world case studies are used by the author to introduce new researchers to the reality of applying ethnographic theory and practice in the field. Topics include:

- Talking to People: negotiations, conversations & interviews

- Being with People: participation

- Looking at People: observations & images

- Description: writing 'down' field notes

- Analysis to Interpretation: writing 'out' data

- Interpretation to Story: writing 'up' ethnography

Clear, engaging and original this book provides invaluable advice as well as practical tools and study aids for those engaged in ethnographic research.