Handbook of Anthropology in Business - Softcover

"In this tour de force of scholarly contributions addressing the burgeoning field(s) at the intersection of anthropology and business, editors Denny and Sunderland provide lively, insightful, and well-crafted introductions to the book as a whole and to each of the five essay sections. This handbook is essential for graduate programs in anthropology, business, and design... Summing Up: Highly recommended.' - G. M. Herrmann, SUNY College at Cortland, in CHOICE Magazine. CHOICE Outstanding Academic Title 2015.

'An incredible compilation of some of the brightest minds in business anthropology today' - Jure Klepic, Huffington Post

'a groundbreaking collection of essays ' - New Books Network

In recent years announcements of the birth of business anthropology have ricocheted around the globe. The first major reference work on this field, the Handbook of Anthropology in Business is a creative production of more than 60 international scholar-practitioners working in universities and corporate settings from high tech to health care. Offering broad coverage of theory and practice around the world, chapters demonstrate the vibrant tensions and innovation that emerge in intersections between anthropology and business and between corporate worlds and the lives of individual scholar-practitioners. Breaking from standard attempts to define scholarly fields as products of fixed consensus, the authors reveal an evolving mosaic of engagement and innovation, offering a paradigm for understanding anthropology in business for years to come.