Creative Genius: An Innovation Guide for Business Leaders, Border Crossers and Game Changers - Hardcover
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Book by Fisk Peter
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`... filled with facts and stories...serves as a perfect addition to the well-rounded businessperson's library of knowledge.' (LeadershipExpert.co.uk, April 2011). ` Those who say you shouldn't judge a book by its cover have obviously not yet come across a nice one. This is a lovely example'. (Management Today, May 2011). ` The book stimulates thinking about options and opportunities for your business challenges in new and different ways.' (Business Executive, May 2011). `...more than anything, Fisk wants to inspire you to begin being innovative to find your edge, to stay crazy and be a little more like the best ad industry creatives every day' (Admap, January 2013)
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Time and space. Genetics and robotics. Education and fashion. Possibilities limited only by our imaginations. The future is yours to create. Could you be the Leonardo da Vinci of our times? Most ideas are incremental, quickly copied and suffocated by conventions. "Future back" thinking starts with stretching possibilities then makes them a reality "now forward". The best ideas emerge by seeing what everyone has seen, and thinking like nobody else. Newness occurs in the margins not the mainstream. Solutions emerge through powerful fusions of the best ideas into practical, useful concepts. Creative people rise up. Visionaries, border crossers and game changers. Engage your right brain, open your eyes, think more holistically... intuition rules. From Apple to Blackberry, GE to Google, innovative companies stand out from the crowd not so much for their exceptional products, despite what one might assume, but for the way they challenge conventions, redefine markets, and change consumer expectations. Apple didn't just create the iPod; it envisioned the future of music and then made a product to service that future. And the same holds true for every highly innovative company. In Creative Genius, Peter Fisk presents ten tracks for innovation and provides business blueprints for making that innovation happen. Creative Genius is inspired by the imagination and perspective of Leonardo da Vinci, in order to drive creativity, design and innovation in more radical and powerful ways. It includes practical tools ranging from scenario planning and context reframing to accelerated innovation and market entry, plus 50 tracks, 25 tools, and 50 inspiring case studies. Creative Genius is "the best and last" in the Genius series by bestselling author Peter Fisk. Others include Business Genius, Marketing Genius and Customer Genius.
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- VerlagCapstone Publishing Ltd
- Erscheinungsdatum2011
- ISBN 10 1841127892
- ISBN 13 9781841127897
- EinbandTapa dura
- Anzahl der Seiten400
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Creative Genius: An Innovation Guide for Business Leaders, Border Crossers and Game Changers
Verlag:
John Wiley and Sons Ltd, United Kingdom, Oxford
(2011)
ISBN 10: 1841127892
ISBN 13: 9781841127897
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Buchbeschreibung Paperback. Zustand: Very Good. Time and space. Genetics and robotics. Education and fashion. Possibilities limited only by our imaginations. The future is yours to create. Could you be the Leonardo da Vinci of our times? Most ideas are incremental, quickly copied and suffocated by conventions. Future back thinking starts with stretching possibilities then makes them a reality now forward. The best ideas emerge by seeing what everyone has seen, and thinking like nobody else. Newness occurs in the margins not the mainstream. Solutions emerge through powerful fusions of the best ideas into practical, useful concepts. Creative people rise up. Visionaries, border crossers and game changers. Engage your right brain, open your eyes, think more holistically. intuition rules. From Apple to Blackberry, GE to Google, innovative companies stand out from the crowd not so much for their exceptional products, despite what one might assume, but for the way they challenge conventions, redefine markets, and change consumer expectations. Apple didn't just create the iPod; it envisioned the future of music and then made a product to service that future. And the same holds true for every highly innovative company. In Creative Genius, Peter Fisk presents ten tracks for innovation and provides business blueprints for making that innovation happen. Creative Genius is inspired by the imagination and perspective of Leonardo da Vinci, in order to drive creativity, design and innovation in more radical and powerful ways. It includes practical tools ranging from scenario planning and context reframing to accelerated innovation and market entry, plus 50 tracks, 25 tools, and 50 inspiring case studies. Creative Genius is the best and last in the Genius series by bestselling author Peter Fisk. Others include Business Genius, Marketing Genius and Customer Genius. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. GOR003985160
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Creative Genius: An Innovation Guide for Business Leaders, Border Crossers and Game Changers
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