The Wine Buyers Guide 2006: Over 2,500 World Wines Rated by Quality and Price (Mitchell Beazley Drink Series) - Softcover

...So shop with confidence safe in the knowledge that all these beauties not only passed the stringent Oddbins buyers test but also impressed the good and the great of the wine world." Oddbins; "Tesco views the medals as awarded through the IWC as a fantastic third party endorsement for the wines. We know that our customers look out for the award-winning wines every year." Helen McGinn, Tesco wine buyer; "The IWC is the only competition that we use as a key part of our sales and marketing strategy." David Gleave, Liberty Wines Ltd

The International Wine Challenge is the largest and most prestigious annual wine competition in the world. Each year around 500 wine professionals judge more than 9,000 wines over the two week competition, and a range of medals are awarded (see below). These medals are displayed on winning bottles and the logo's branding allows significant promotion of these wines and the competition, particularly in supermarkets, wine stores, and in restaurants. This book is the only guide to detail the medal-winning wines and where to buy them, with easy-to-follow listings and stockist information.