Art and Science of Light Bulb Moments, The - Softcover

Tom writes beautifully and captures the magic of light bulb moments. He teaches us how to create light bulb moments and not just hope they happen. Your initial idea is just the beginning of the journey so read the book and let the adventure begin. (Bev James, CEO of the James Caan Entrepreneurs Business Academy) Tom Evans shows how everyone in a team can be encouraged to have light bulb moments which can be used throughout the entire product life cycle. (Mike Southon, Financial Times columnist and best-selling business author)

"The Art and Science of Light Bulb Moments" is an interactive, educational and entertaining guide on how to have ideas on demand. Tom Evans explains how the mind works (and doesn't work) so you that you can experience inspirations about anything pretty much any time you like. Light bulb moments don't have to be random. You will learn the secrets to Whole Brain and Whole Mind Thinking, the importance of the breath and how to reconnect with your vestigial minds and the superconsciousness. You can find out where ideas come from and why most thoughts aren't necessarily your own. Reading this book will quite possibly change your world by helping you spot serendipities, making you luckier and even healthier and wealthier.