101 Ways to Grow Your Business - Softcover

It is aimed at UK businesses and is very relevant to professional firms - it includes common sense ideas that I want to read about... a great book with great business ideas that you would pay hundreds of pounds to be told on one of those boot-camp business courses - worth taking a day off to read! --South Western Society of Chartered Accountants News

... if there was an award for 'Most Practical, Constructive, Down-to-Earth Book for Small Businesses', this book ought to win it! --The Professional and Higher Partnership

Top tips and business advice on the little things you can do that make all the difference to business development: how to please your customers, improve the sales of your business and generate long-lasting customer loyalty. Often it is the small things that get a business noticed, and create a lasting impression and worthy reputation. And it is these small things that can help you to grow your business. Turgid business tomes abound. But business development need not be as dull as dishwater or as heavy as lead. Here is an alternative for those who want to learn about business development without swallowing a business dictionary. Hugh Williams, award-winning chartered accountant and business adviser, offers a personal approach to simple ways in which a small business can grow their businesses without working all that much harder.Covers: advertising, audits, business plans, client surveys, dealing with complaints, consumer awareness guides, guarantees, Key Performance Indicators, marketing, promotional mailings, quotes, seminars, vision statements, working with the press, writing small print.