020: Commercial Revolution in The Mobile Internet Era (Chinese Edition) - Softcover

The year 2012 is the first year of 020. No matter mature traditional companies, electronic commercial enterprises, or telecom, bank, entertainment companies relating to peoples livelihood, are all practicing the mode of 020, for 020 contains creative business mode. 020: Commercial Revolution in The Mobile Internet Era is the first work of 020 in China. It describes the notion of 020, the application of 020 in different industries, and the future development trend of 020 on a macro level, and it systematically explains and interprets how different industries can fulfill the transformation and upgrade of business mode with the help of 010. It insightfully analyzes 020s huge influence in marketing, payment and consumption experience. And it empirically sums up the product design, structure and organizational culture and operation of 020.